Music Video Analysis

George Ezra 'Budapest'

 Intro- what the artist is like, genre and what characteristics of the genre does this video show. 

• George Ezra is an up and coming artist who's unique voice and music style come under the following categories: folk music, indie pop, soul and blues.
• His unique, deep and raspy voice is the antithesis of what you think he would sing like at first glance which is what charms and intrigues his audience.
• His music is engaging and meaningful with some melancholic tracks along with some upbeat, folk style tracks, really emphasising his versatility and true talent within the industry.

Relationship between lyrics and visuals (how are the lyrics expressed by the visuals).

 

• I wouldn't say that there is a literal link between lyrics and visuals throughout. However there is a line where George sings, 'my many artefacts', and there is a close up of a man with a vase that possibly is holding ashes, creating a deeper and more emotional echo to the words. Although there isn't many obvious links with visuals and text, the whole video is about people crowded together who are travelling which could be interpreted to link to the lyrics as he sings, 'miles from Budapest'.   

 Relationship between music and visuals (beats) (change pace with the music).

• There isn't any moments in the music video where the music perfectly matches up to the visuals or a specific action. However the pace of the visuals is fitting to the pace of the actual song, due to the visuals being slowed down to fit the time of the music. This not only compliments the visuals and music but creates dramatic effect, almost producing a feeling of being lost or alone.

Close ups of the artist and star image motifs.

 

• There are some close ups of George Ezra in this video, however, it is the mid shots that work to create his star image, due to the motifs seen in many of his other videos. The shots show him playing the guitar, which is what he is mainly associated with and is featured in almost all of his music videos. This has almost become part of is iconography due to him having a large range of acoustic songs that feature is recognisable guitar in which he holds relatively high. In some section of the video, the crowd up people are dulled by a red light and George is highlighted with a white spotlight, emphasising his image associated with his guitar.

Voyeurism

• I definitely would say that there isn't any major voyeurism in this music video. However there is a young girl, whose storyline is focused on and could be seen as voyeuristic due to her little amount of clothing and her fluffy pink crown sash. I don't think that this was the intentions of the music video but it could possibly seen as a female stereotype of a young blonde.

Intertextuality references (other music videos or TV and film) 

• I wouldn't say that there are any intertextuality references in this song or music video.

Performance, narrative or concept based?

• I think that this music video is heavily concept based with hints of narrative peppered in. It is concept based because the whole idea revolves around a large group of people from all different backgrounds waiting to travel, perhaps at the airport. However there are small narratives within each persons short shots such as the three men who try to get someone to eat a chilli (start), then actually eat the chilli (middle) and then finally, the aftermath from eating it. The small stories within the video that look into the peoples lives makes this video engaging and interesting. On the other hand, some people may argue that this video also has performance based aspects because George is seen lip syncing and playing his guitar.